DOGS AND FUN: LØYPE | BEHEJSEPSEM.CZ 2023, 2024

Behind the brand Løype (Norwegian for "trace") are husband and wife team Simon and Karolína Cipro, whose aim is to offer products that make dogs and dog owners happy. They build on the experience of active dog owners. They first capitalized on this on the website behejsepsem.cz, which helped Czechs discover their passion for canicross. Ten thousand people have taken their courses. Their own insights and knowledge gained from experts and professionals led the Ciprovs to found the Løype brand. They invent and sell equipment, tools, as well as their own kibble and treats to help educate dog owners and raise four-legged furry friends. Their activities also reflect their closeness to nature and their focus on sustainability.